• Tips for Protecting Your Online Reputation

    The reviews that your business has on popular online services can be a major factor in determining the profitability and revenue of the company. This is due to the understandable concern that people will have about using a business with bad reviews. Unfortunately, business leaders might not have a plan in place for managing their online reviews. Is It Possible for Small Businesses to Monitor Online Review Sites for Negative Reviews?
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  • What Can A Digital Marketing Agency Do For You?

    If you own a business of any size, you're well aware of the fact that you need to be involved in the online world. Whether that means just getting an initial website up and rolling or developing a comprehensive brand package that allows you entry into a highly-competitive market, having the right digital marketing agency in your pocket may make all the difference in the world. Below are just a few of the services that a digital marketing company can provide for you and your business.
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  • Web Design For 2020 And Beyond: What Will Help Your Site Stand Out Most?

    The only thing that moves faster than technology these days is, perhaps, time itself. Although it may feel like you just rang 2020 in a few months ago, 2021 is quickly approaching. Is your website up to par now, or is it still stuck in the 1990s? Will 2021 be the year you really propel your site or the year you're left in the dust, permanently? Web design is far too important to be left to fade away like a passing year — you have to make a perpetual resolution to update, upgrade and uplift your site so it can carry your business into the future.
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  • Why You Should Hire An SEO Company

    If you are a business owner, you likely know how important your web presence is for your business. No matter what type of business you run, people will often want to see a web presence for your business before they even consider visiting your brick-and-mortar location. However, you may not know how to optimize your web presence, specifically your SEO (search engine optimization). Before you make any decisions regarding SEO, get to know some of the reasons you should hire an SEO company to help with your business's web presence.
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  • Why An ROI Software Can Be Helpful For Your Charitable Organization

    If you run a charitable organization, it probably is not a bad idea to invest in ROI software. Although you might not be sure if this will be worth the investment, it may be worth looking into for the following reasons and more. Save Your Organization Money The last thing that you probably want to do is waste your organization's money on unnecessary and ineffective advertising. In fact, one reason why you might not be sure about investing in ROI software could be that you don't want to spend your organization's money unnecessarily.
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  • The Big 3: Tips For Choosing A Content Management System For Your Website

    Choosing a content management system (CMS) for your website is one of the biggest decisions you will make. Not only can each CMS affect how easy or expensive it is to manage a website, it may also factor in to your design options. Affordability Your budget will heavily dictate the CMS you choose. WordPress, Joomla, and Drupal are all free options, but the expense can become a concern when you consider hosting and who will manage your website.
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  • 3 Attributes To Look For In A Legal Marketing Service For Your Law Firm

    Legal services are highly specialized, but even still, there is a lot of competition online between attorneys and law firms to be the first recognized among the listings. Hiring a legal marketing agency that specifically works with attorneys for online marketing purposes could be one of teh best business decisions you ever make, but how do you find the best agency for the purpose? Here's a quick look at some of the attributes you should be looking for in a legal marketing service for your law firm's website.
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  • Law Firm Newbies? How To Connect And Grow So Everybody Knows You

    As a lawyer, it is a scary thing to jump out of a law firm owned by someone else and jump into your own firm. How do you get a client base that is not going to cause ripples with your old firm? How can you build a client body that is going to turn profits for your firm? So many legal issues and questions need to be solved before you ever start your own firm, but here are a few tips that can help.
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  • 3 Things To Keep In Mind When Building Websites For Professionals

    Professionals are increasingly aware that online marketing plays an integral role to the success of their business. Most often, websites are the center of that marketing plan. But professionals frequently have very specific needs when it comes to websites. Here are three things to keep in mind when building websites for professionals. 1. Professionals Have Oversight Boards When a person gets their professional license, they must adhere to the regulations and rules of that organization.
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  • 3 Reasons Your Company Needs To Invest In Geolocation Marketing

    When it comes to the success of any marketing campaign, having the ability to reach your target audience when delivering your company's message is crucial. More and more companies are making the choice to extend their marketing efforts into the online realm, but feel it can be challenging to target specific users when marketing goods and services. Thanks to geolocation marketing that relies on the identification and targeting of specific IP addresses, you can create more effective marketing campaigns.
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